Joint media release: Workshops to improve market transparency in perishable agricultural goods industries

10 August 2021

Minister for Agriculture and Northern Australia, the Hon David Littleproud MP
Assistant Minister for Forestry and Fisheries and Assistant Minister for Industry Development, Senator the Hon Jonno Duniam


Video and audio of Minister Littleproud here.

  • Workshops to improve price transparency across perishable agricultural goods supply chains commence today
  • These will help industries identify market transparency issues and then co-design tools and processes to address them 
  • The seafood industry will participate in the first workshop, starting 10 August 

Workshops with perishable agricultural goods industries start today, with the aim to improve market transparency across supply chains. 

Minister for Agriculture and Northern Australia David Littleproud said the program is another way the government is helping the agricultural industry achieve its goal of $100 billion by 2030.

“Farmers have been telling me for some time about market power imbalances that exist and the misuse, and at times, abuse of bargaining power by some sections of the fresh food supply chain,” Minister Littleproud said. 

“That’s why the government directed the Australian Competition and Consumer Commission (ACCC) to undertake an inquiry into the domestic fresh food supply chain. 

“As part of this review, the ACCC found that farmers often have the least amount of price and market information in the fresh food supply chain.

“Addressing this information asymmetry is critical to ensuring they get a fair go and make informed business decisions.

Workshops will provide perishable agricultural industries an opportunity to identify price and market transparency issues and then co-design tools and processes to address them.

The chicken meat, dairy, horticulture, pork, red meat, seafood, and wine grapes sectors will all be participating.

Assistant Minister for Forestry and Fisheries Jonno Duniam said improving market transparency was essential to strengthening market confidence.

“I am pleased to see the seafood industry kicking off this process,” Assistant Minister Duniam said.

“We want to ensure those who work in this industry, as well as all the perishable agriculture goods industries, are armed with the knowledge they need to overcome bargaining power imbalances.”

Following the workshops, a grants program will then support industries to develop and implement tailored mechanisms to improve price and market transparency.

“Strong and resilient supply chains where everyone is treated fairly and pays their share are essential to achieving the Ag2030 target,” Minister Littleproud said.

Fast Facts:

  • The Australian Government is investing $5.4 million to improve market transparency across perishable agricultural goods supply chains.
  • The Australian Competition and Consumer Commission inquiry into perishable agricultural goods recommended that governments and industries should explore measures to increase price transparency in perishable agricultural goods industries, in order to increase competition in those industries.
  • In response to this recommendation, the Australian Government is implementing a program to improve market and price transparency in perishable agricultural goods supply chains, including the delivery of workshops with perishable agricultural goods industries to understand their market transparency requirements.